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Permanent link to this article: http://www.abetterworld.ca/
How to Get A Winterfolk XI Gig
This year, Winterfolk will hire about 150 artists. The artistic selection process will be similar to previous years, and below is a description of how we select our artists.
What Winterfolk brings to our Artists
We supply an audience – Great to break in new territory!
Typically, we try to offer artists 2 – 3 paid performance opportunities during the Winterfolk weekend.
Looking For Some Good Volunteers
We welcome your application. Join with other members of the commuity to help us make a difference. Though our annual showcase event is the Winterfolk festival in February, our work is ongoing. We appreciate the help of good volunteers year round.
Purchase A Better World CD’s
We produce one or two albums per year on topics of social conscious, comprised of tracks selected from artists' submissions from all over the world.
All of our albums have received worldwide radio play, generated positive press, and made a difference in the world.
We put artists in touch with issues, and connect their words to the world.
Proceeds from CD sales on most titles are sent to various charities such as Earth Day Canada, and more.
Media Coverage Archived – 2008 and Earlier
- 2008
- 2007
- 2006
- 2005
- 2004
Personal Sponsorship
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This is the first year we have offered personal sponsorship opportunities for individuals and groups. Personal Sponsorship Packages One Time - Click on the items below to donate.
Monthly Recurring Can be cancelled at any time
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If you enjoy the music, then help to support the festival.
It’s a simple formula. If you enjoy the music, then help to support the festival. Your support of Winterfolk will help us to continue to present quality roots and blues music on an ongoing basis, and as well provide paid performance opportunities for artists. The majority of our budget goes to performing artists, most of whom are local talent. You donation goes directly into the roots community and for the enrichment of the art form for all to enjoy. More About Winterfolk All Personal Sponsors Receive
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The Spawning of Winterfolk
In a recent flashback moment, as I was pondering about the upcoming Winterfolk XI, and how it grew from a simple 'dream'. But then I realized that Winterfolk was spawned as the result of an unthinking and spontaneous response, and the 'dream' part didn’t come till later.
I’ve learned that all things are connected, and more so everything happens in its own time at exactly the right moment. Well, eleven years later I still emit a minor chortle whenever I recollect how it all began. I’ve told this story before – Im not proud - and I certainly think it is a fitting opening to my new blog.
Winterfolk was born from a random impulse. I had a ‘Eureka’ moment was like a lightning strike in a storm, a flash in the midst of what seemed like a personal disaster.
It was 2002 and I was invited to audition for the Mariposa festival, so with high hopes, I did the drive to Orillia with my sister Bonnie and Tony Quarrington.
I had just released my first album a few years earlier and I was pretty new to the music business, and was looking for prestigious performance opportunities – same as everyone else. I had applied to about 200 festivals the old fashioned way – prior to EPK’s or electronic submissions – and had about 200 rejections.
I felt certain that we had a pretty good shot at this one. Here were only nine people competing for six spots, so I really thought we couldn’t miss. But when they sluggishly announced the winners – I didn’t hear my name called. It was literally my 200th rejection by a festival – perfect timing.
Suddenly it hit me: ‘Eureka’ if I wanted to play a festival, maybe I was going to have to start one! There were a bunch of other artists in the room where we were auditioning so I started walking around the room asking them “Do you want to play at my festival?” (I didn’t have a name for it yet, obviously) and I just started telling people they were hired to play!
A few months later I realized I had made a commitment to a few artists sans any same method of pre thought, and ‘what do I do now?’
It was a knee jerk reaction really. I didn’t have anything worked out at all. But that’s probably why it actually happened, because now I was committed to it and realized opportunity was knocking – I sensed something vital and new was on the verge of creation.
I’m sure Winterfolk was started for all the wrong reasons, but has survived and grown for the right reasons. Sometimes life is an adventure, and you just have to turn off your brain, tune into your instincts, and just follow where they take you. That’s what I did. So that’s the story of Winterfolk.
Winterfolk 10th Edition Festival Deemed Outstanding Success
Folk Alliance International will participate to launch second decade
Anyone who attended the 2012 landmark tenth anniversary edition of Toronto’s Winterfolk Roots and Blues Festival on February 16-20, 2012 knew they were part of a vibrant local roots community that has grown constantly during the last decade.
Winterfolk’s move – from several Danforth outdoor venues, to the Delta Chelsea Hotel – was of paramount assistance in helping to transport Toronto’s roots population a step closer to mainstream. For the first time all shows were staged in a single building, enhancing the experience for performers and audience alike, and making travel between shows easy, quick, and warm. The tenth festival saw newcomers among the 257 artists mix with about 100 alumni from Winterfolks past back to 2003.
Most performances were filled to capacity – not only with appreciative folkies and regular attendees – but this year the festival attracted a sizable contingent of curious fresh new faces who got their indoctrination and introduction to the local roots music scene at Winterfolk.
Working in collaboration with the Folk Alliance International, Winterfolk XI dates are planned for February 14-18, 2013 at the Delta Chelsea Hotel, then following immediately at the same venue, The International Folk Alliance Conference will run from February 20-24. Though diverse and individual in nature, the two events working together will share resources, showcases, artists, publicity and much more.
Toronto will surely become a folk music paradise in February of 2013. Details posted soon. www.winterfolk.com www.folkalliance.org
Welcome to Brian’s Blog
This is the first entry in my blog. Hopefully I will post something every week or two. Part of my goal is to have an increased FB presence, get more involved in the postings – as I have mostly delegated this task to others in the past – and become more visible and personal to our fans and audience. There is an incredible amount of work and planning that goes into Winterfolk, which has actually started in August for Winterfolk XI next February, and we will be sharing some of that actively in this blog. I do want to encourage comments and involvement from anyone who has an opinion. I guess that’s enough for now, im sure you
Live Music
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About Live MusicWe typically produce at least two major music events per year.
- Winterfolk FestivalOur showcase presentation, Toronto’s Winterfolk Roots and Blues Festival, now going into the 11 th year.
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Benefit Concerts
- Folkies For Earthday
- Benefit Concert to Save Glen Davis Ravine
- Benefit Concert for ASIA EARTHQUAKE AND TSUNAMI RELIEF FUND – 2011
- Folkies For Earthday – Benefit Concert
- A Benefit Concert for African Drought Relief August 16, 2011
- Concert for Peace VI – 2005
- Benefit Concert for the Green Party
- Concert For Peace 2007
- Concert For Peace 6
- Benefit Concerts (Continued)
- Fundraisers
How to Get A Winterfolk XI Gig
Three Ways to Get a Winterfolk Gig – Artistic Selection Committee – Online Submissions – Live Auditions |
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There is a lot of information on this page. Please take the time to read it carefully. Winterfolk XI – Feb 14 – 17, 2013This year, Winterfolk will hire about 150 artists. The artistic selection process will be similar to previous years, and below is a description of how we select our artists. Play for Large Attentive and Appreciative AudiencesMany Artists Consider Winterfolk a Dream Gig
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What Winterfolk brings to our ArtistsWe supply an good audience – Great to break in new territory!Typically, we try to offer artists 2 – 3 paid performance opportunities during the Winterfolk weekend.
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1. Artistic Director CommitteeAbout 100 Artists Will Be Selected by Winterfolk Artistic TeamWe have a team of three people on the AD committee, Beverly Kreller, Laura Fernandez, and Brian Gladstone, who decide on the talent as a group. The AD committee will select and hire approximately 100 known artists based on a variety of criteria, for which the top level consideration is artists that best fit the festival programming themes. (This varies every year). Although we hire artists from at least four provinces or territories outside Ontario, our focus is on southern Ontario talent. We look for topical artists who are working hard to perfect their artform, and especially those who are creating a ‘buzz’ within the roots community, filling their calendars, generating some publicity, and getting their name out there. Other considerations include emerging talent, creativity, originality, potential draw, etc. Artists of interest will be contacted prior to Nov 30, 2012. |
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2. Apply online or by mail10 Artists will be Hired from Submissions –Artists can apply for auditions online through Sonicbids . ( If you don't have a Sonicbids account, you can open a free account when submitting to this opportunity). MAIL: Send press kit to – Winterfolk XI Submission, The Association of Artists For A Better World, 182-4936 Yonge St., Toronto, Ontario, Canada, M2N-6S3, and mark the envelope with 'Winterfolk Submission', accompanied with $15.00. Local artists can submit, but we suggest you apply for a audition – details are below. Or, you can do both. |
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3. Apply For Live AuditionsThere is no cost to Apply for Auditions. 10 Artists will be hired from 5 live auditions.Apply to Audition - This year, Winterfolk will hire about 120 artists. The artistic selection process will be similar to previous years, and below is a description of how we select our artists. See also – How Winterfolk Selects Artists , What Winterfolk Offers Artists
Artists can again audition live at select venues in various Ontario cities. There is no cost to audition to Winterfolk and two artists will be hired at each of the venues listed. Artist selection will be based on a combination of voting by the audience and the Winterfolk jury/representatives at each event. Artists will be encouraged to bring their fans friends to cheer them on. Artists will once again audition live at select venues in various Ontario cities. There is no cost to audition to Winterfolk and two artists will be hired at each of the venues listed. Artist selection will be based on a combination of voting by the audience and the Winterfolk jury/representatives at each event. Artists will be encouraged to bring their fans friends to cheer them on.
Apply to Audition |
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Concert For Earthday Pictures Now Online

The Association of Artists for a Better World and The Delta Hotel have joined forces to help raise funds for Earth Day Canada.
Enjoy an evening of great music featuring Mose Scarlett, Wendell Ferguson, The Guitar Boys of Alderon (Brian Gladstone and Noah Zacharin with Tony Quarrington), Sue and Dwight, Sebastian Agnello, Andy Griffiths, HOTCHA!, and others.
Earth Day Director of Communications Keith Treffry, will drop in to say a few words.
Suggested Donation: $10 or more
Looking For Some Good Sponsors
• Winterfolk programming supports our community, and offers stages to new and emerging talent.
• Winterfolk is presented by 'A Better World', a registered Not-For-Profit Organization in the province of Ontario.
• Participating venues have reported up to a 100% increase in revenues during the Winterfolk weekend.
• Winterfolk is supported and sanctioned by the Danforth BIA. (Business Improvement Area)
• Winterfolk is a member of the Ontario Council of Folk Festivals. (OCFF)





